Transparency is key for us. Right now, our gum uses a conventional synthetic base. While we are actively researching biodegradable alternatives, we chose to tackle the most immediate and visible environmental problem first: gum litter on our streets and our venues.
Our "Dispose Responsibly" system is a practical, immediate solution that no other brand offers, allowing you to take direct responsibility for your waste. This is what we call "Responsible Chewing".